In 2025 we entered the third year as an Official Sponsor of the Boston Marathon, B.A.A. 10K, and B.A.A. Half Marathon. This year, we shifted focus from Point32Health and our family of companies to Harvard Pilgrim Health Care as the lead brand. Harvard Pilgrim is the Presenting Sponsor of the B.A.A. 5K and was recognized as the official and exclusive health insurance provider of the B.A.A. and all medley races. The Harvard Pilgrim Health Care logo is utilized to build presence and sits alongside the title sponsors of the races.
2025 Boston Marathon Brand Activation
Mural
Other branded items
